How Do You Keep Community All Year Long?
Community—and your business value—isn’t a 48-hour thing. How do you think our event participants define what a successful event is?…
What Does Your Event Audience Really Want From You?
Knowing and understanding your audience is key What’s the most annoying thing that happened to you today? We’re not talking…
Sponsorship Dos and Don’ts for Hybrid Events
Engage, and the sales will follow. It used to be that we’d look at sponsors with cartoon dollar signs in…
How Do You Create an Inclusive Environment at Your Event?
True inclusivity is all about we, not me. Sing along with us: one of these things is not like the…
How will tomorrow’s events drive revenue?
Spoiler Alert: It’s not as simple as it used to be. Our industry is still adapting to and learning from…
Create Engaging Content at your Hybrid Event
WHAT’S THE DIFFERENCE BETWEEN CONTENT THAT ENGAGES AND CONTENT THAT BORES?
How to Build Relationships at Hybrid Events
Build on them with low-tech and high-tech tools. In person, online, or hybrid, each and every event relies on the…
How do you create FOMO—for good, not evil?
As we reimagine events (for example, no longer confined to physical conference centers), audiences (no longer just the folks with…
How to keep community strong after an event
Successful events don’t really end with the final session. Or shouldn’t, anyway. As your attendees drive away from or turn…
Best Ways to Manage Production Risk at Your Next Event
Risk lowers when your approach to tech strengthens. Firefighter. Military personnel. Police officer. Pilot. Event planner. Yep, you don’t need…