The Evolution of ROI Measurement for Meetings
Sponsorship is not a creation of meeting organizers or even the modern capitalist economy. A quick history lesson uncovers this:…
Sponsorship is not a creation of meeting organizers or even the modern capitalist economy. A quick history lesson uncovers this:…
Following this week’s launch of the EMMC, its founder Dax Callner, Strategy Director at Smyle, highlights how an industry-wide consensus…
The event industry is undergoing massive disruption and change due to the Covid-19 pandemic – with virtually all live events…