Festivalisation and the ‘New Normal’: Creating multi-sensory event experiences both off and online
Written by Angie Harms, Shocklogic What is festivalisation? As we enter the third decade of the 21st century, the global…
The show must go on for events firm
Leeds based Ayre Event Solutions is reacting to the ongoing challenges posed to the events industry by the pandemic with…
Industry veterans launch new live music promotion company – LUMINESCENT
Veteran music venue programmers and promoters Ben Taylor and Ade Dovey have combined forces to launch a new live music promotion company, LUMINESCENT. Taylor and…
PCMA releases updated Business Events Compass 3.0
PCMA today released an executive summary of the December 2020 update to Business Events Compass, an actionable…
Swapcard acquires Avolio, Inc. and integrates registration into event platform
Swapcard, the Paris-based leading AI-powered engagement and matchmaking platform for premium virtual and hybrid events, announced this week its acquisition…
Attending The 59th Presidential Inauguration From Space, Courtesy Of Spelfie
The attendance records at the most recent Presidential inaugurations remain a source of great debate and contention. 44th President Barack…
Stop the Sales Drop: Marketing Shifts for Stronger Growth
The late Jack Welch used to say: If the rate of change on the outside is greater and faster than…
Events Industry Council announces 2021 Board of Directors
The Events Industry Council (EIC), the global voice of the business events industry on advocacy, research, professional recognition and standards,…
3 Digital Keys to Improving Your Group Business
Fifty years ago, print marketing and word of mouth were the most popular methods of advertising. Yet things have drastically…
How to Live Stream on Facebook and YouTube at the Same Time with Nunify
The onset of the COVID-19 pandemic saw a huge shift from in-person to online events. Most events have transitioned to…